SRI's most compelling feature is obvious: the ability to put your money to work for causes in a way that may also result in personal financial gain. You already know that you need to invest; SRI lets you take a social stand through the particular investment vehicles you choose. Shareholders of socially responsible companies can use their ownership rights to communicate with corporate management -through proposals, meetings, and proxy voting - in an effort to influence policies and decisions. Through this type of shareholder activism, SRI portfolios allow single investors to exert more influence than they typically could with other investments, such as individual securities.